Service Pledge

Once a decision has been made to sell a house, you will need an experienced, professional real-estate agent to insure that the sale is executed quickly and profitably. To assist you with this goal, I will do the following:

  1. Meet you and get to know you, and offer loyalty to you in every aspect of selling your property
  2. Review your property
  3. Review tax and special assessment information, loan information, utility costs, history of the property, etc.
  4. Put together a detailed report which will include the following:
    • My marketing program to sell your home to prospective buyers and other REALTORS®
    • Information about my company
    • Recommendations regarding price and terms
    • Current financing information
    • An estimate of selling costs
  5. Prepare the actual paperwork to present your home to the market
  6. Guidance in preparing the property to show to its greatest advantage
  7. To market your home I will:
    1 • Contact other REALTORS® with pending prospective buyers
    2 • Submit detailed facts, highlighting your property’s best features, to other area brokers, sales associates, and serious prospective buyers
    3 • Report your property to the Multiple Listing Service immediately, which will expose your property to all REALTORS® within the MLS system
    4 • Place a large “for sale” sign in your yard to attract “drive-by” prospects.
    5 • Call local Real Estate offices to give them advance information
    6 • Present your property at our sales meetings
    7 • Advertise locally (this or like properties)
    8 • Prepare an attractive feature sheet to highlight the benefits and amenities of your property
    9 • Contact neighbors for potential buyers (with your permission)
    10 • Send direct mail listing announcements to surrounding communities and neighborhoods (with your permission)
    11 • If appropriate, hold your open house
    12 • Follow up enthusiastically after open house to all people who have shown interest
    13 • Distribute feature sheets to my “top-agent list”
    14 • Prepare financing packages of possible ways for buyers to buy your home
  8. Communicate regularly with you during the marketing of your property via:
    1 • Monthly marketing reports
    2 • Weekly showing reports
    3 • Notification (in advance when possible) of any request to show your house
    4 • Provide you with a written copy of any documents you may sign
    5 • Assist you through the entire closing process
  9. In showing your house I will:
    1 • Consider all serious prospective buyers, screen and qualify them in advance (when possible) and counsel them in every available financial alternative
    2 • Carefully follow-up on anyone who previews your house
  10. Present all purchase agreements made on your home
  11. Counsel you on all offers and negotiate the best possible price for you
  12. Negotiate and follow through with the completion of all major contingencies
  13. Make certain that loans are processed promptly
  14. Follow-up on closing procedures and title processing
  15. Close and deliver your net proceeds
  16. Assist you in finding a new home
  17. Contact a cooperating broker, if you are moving to a new area, coordinating the sale here with the buying of your new home there

My pledge of quality:
The sale of your home will be my primary responsibility, supported by my entire organization. I will work for you full-time as your professional sales associate to sell your house for the highest possible price, in the least amount of time, and using my expertise to make this a smooth and pleasant transaction.
I don’t just want to list your home — I aim to sell at the best possible price!

Sincerely,

Audrey J. Hutton
Realtor Associate
CIPS, CRS, GRI, ABR
McGhin & Company